Creating your first Google Ad campaign
Who is this for?
Small businesses just starting out with Google Ads
What is this about?
Marketing
Google Ads can be a valuable tool for promoting your business.
When utilised effectively, it can significantly increase traffic, sales and brand awareness. However, Google Ads’ platform is complicated and if you don’t know how to use it, you can quickly burn through your advertising budget.
Small businesses regularly ask us for help on creating their first Google Ad campaign. We’ve collected the questions they ask most, and our favourite resources from our partners, volunteers, and other experts to answer them. You’ll also find great mentors and events for more support.
Instead of spending hours on Google and watching countless videos, make this your first port of call.
Learn About Google Ads
This learning journey covers the basics of starting your first Google Ads campaign: from understanding what they are, how they work, creating your own and making sure they’re properly optimised. Pick and choose the resources you need or complete all of the activities in about two and a half hours.
Digital Marketing Mentors
Get help and ideas for how you can reach, engage, and convert potential customers using ads, SEO, content, email, social media, and more. Talk 1:1 about your Digital Marketing challenges with volunteer Digital Marketing mentors - for free
Digital Marketing Events
Join expert volunteers and your fellow founders for interactive, small group discussions about marketing, to share best practices and experiences.
There are no events under this topic at the moment
Further Support
Continue learning about Google Ads with these key tools and resources.
Success Stories
Hear from small businesses who have gotten help with their businesses from Digital Boost.
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